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India’s D2C beauty market continues to attract institutional attention, and RAS Luxury Skincare’s latest fundraise is a testament to the growing appetite for science backed, nature rooted premium brands. The Raipur based company has successfully closed a $7.5 million Series B funding round, with Dabur Ventures – the venture capital arm of FMCG giant Dabur India Limited stepping in as the lead investor.
The round also saw meaningful participation from existing backer Unilever Ventures, which chose to deepen its commitment to the brand, alongside Amazon Smbhav Venture Fund and Sixth Sense Ventures. The collective backing from such a diverse and reputable investor pool underscores the confidence that both legacy corporations and growth stage funds are placing in the future of premium, botanically driven skincare.
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A Brand Built on Roots
Founded in 2021 by three women – Shubhika, Suramya, and Sangeeta Jain, RAS Luxury Skincare was conceived with a clear and differentiated philosophy. The brand’s proprietary Farm-to-Face® approach encompasses the entire value chain: from cultivating rare botanicals on family owned farms in Raipur, Chhattisgarh and conducting in house research and development, to small-batch manufacturing that prioritises ingredient integrity. This vertical integration is not merely a branding exercise, it is the operational backbone that enables RAS to deliver consistent quality across its product portfolio of face elixirs, serums, and moisturisers.
Strong Fundamentals Driving Investor Confidence
The numbers paint a compelling picture. RAS has recorded a three year revenue CAGR of approximately 75%, with its annual recurring revenue touching ₹100 crore. The brand has cultivated a loyal customer base of over 500,000 consumers, achieving this scale through a robust omnichannel presence spanning its own D2C platform, major marketplaces such as Nykaa, Amazon, and Flipkart, quick commerce platforms including Blinkit and Zepto, and a curated offline retail footprint.
What Comes Next
The fresh capital will be deployed across three strategic priorities: expanding its omnichannel retail presence, accelerating R&D in active botanical science, and pursuing selective international expansion. The investment also signals a broader industry trend established FMCG conglomerates actively partnering with digitally native brands to future proof their portfolios.
